I’m not a big believer in getting too cute with your voice mail greetings, or giving an entire sales presentation. No one has time for that and it annoys callers. However, you do have a captive audience and an opportunity to make an impression. Here’s an excerpt from a brief article written by Brian Sullivan at Furniture World Online Magazine

Create curiosity with your voice mail greeting. For example, if you sell a product that is fast and saves your customers a ton of time, you might say:

“Hi, sorry I can’t take your call right now. I am probably with a client right now showing them how they can get a better nights sleep for less at XYZ Mattress. When I call you back shortly, let me know if you would like to see if we could do the same for you.”

I assure you, if you get ten voicemails from potential customers that day, at least two will ask you about your voicemail and that time-saving product. And by doing so, they have invited you to give them more information about your solution. That means opportunity.

To create your best voice mail messages on your outbound calls, I have two resources for you:

I believe that a great voice mail message is the same as a great opening statement, what you will say when you have the person live. There’s just a slight variation at the end. So, creating a great opening serves two very important tasks for you. The key is avoiding the mistakes that create resistance and ensure you will never get through, or get a call returned, or get past the first few seconds of the call.

You will learn exactly what to say in the first 10 seconds of the live call, and also use that in a voice mail message by going through my one-hour audio seminar, "How to Easily Create Telephone Call  Openings that Stimulate Interest, and Avoid Resistance."

And get this: after you create your opening/voice mail message, I will personally review it for you and give you my comments and suggestions. See more info on it and listen to a segment from the audio right here: http://businessbyphone.com/teleseminar.htm

Also, in a previous post here, we presented Colleen Francis’ "Three Step Voice Mail Strategy." Check out that post and hear some audio from Colleen. And then get the entire story in the one-hour audio seminar I did with Colleen. Get that here: http://www.businessbyphone.com/Francis.htm