If your sales process involves sending out samples and demos–or even proposals– you might be leaving a lot of money on the table.

In this episode you will hear the mistakes that salespeople make that results in prospects not even paying attention to what is sent, or not caring if they do look at.

And you’ll get exactly what to say to learn how and why people will buy, and how to get them to do that after they receive what you send.

Listen Here

How to Avoid Forcing People to Lie to You

"The Art of Sales" Podcast

There are a few worthless phrases and questions that salespeople use at the end of sales conversations that cause prospects to lie. They are things like, “Keep us in mind, OK?”, or, “Keep my number in case you need anything.” In this episode you will hear exactly what to do to avoid saying these things […]

Read the full article →

Guest: The “Home Service Millionaire,” Tommy Mello

"The Art of Sales" Podcast

Every business is a sales business. Hear how this young entrepreneur took a garage door business from $50K in debt, to over $30 million in seven years, using customer-oriented sales methods and processes. Listen Here

Read the full article →

How to Use Fear to Sell

"The Art of Sales" Podcast

Fear is a motivator. And you can use fear, professionally and ethically in sales. You’ll hear the three areas in which you can create questions, using fear, to help people take action. Listen Here

Read the full article →

How to Be Interesting to Distracted People

"The Art of Sales" Podcast

We operate in an instant-gratification, ADD-affected environment. For most people, listening to this nine-minute episode would be too much for them. When YOU do, you will hear some simple tips for dealing with your own distractions, and how to be more interesting to those whose attention you need in order to help them. Listen Here

Read the full article →

Shocking Secrets the Sales Superstars Don’t Want You to Know

Humor and Silly Stuff

This post could be the most amazing one I’ve ever put out. I had the unique opportunity to interview the best of the best in sales to find out what they do that makes them rich. I searched out and found the top ten sales reps from a variety of companies nationwide. Not just high […]

Read the full article →

Are These Sales “Tricks,” or Good Strategy?

"The Art of Sales" Podcast

Many people view attempts to sell them with skepticism. And rightfully so, since there is so much awful salesmanship being practiced every day. However, many things that are used by successful salespeople, marketers, negotiators as based on sound, scientifically-proven psychological and behavioral principles.  Which you should be using too, in your own efforts to help […]

Read the full article →

My Humbling, Disappointing, Embarrassing Sales Lesson. With Barbecue.

Cooking and Barbeque

I experienced a disappointing, expensive, and humbling sales lesson a couple of months ago. (Yeah, it’s taken me this long to really go public with it.) Many of you know I have competed in barbecue cooking competitions over the past 20 years or so. Without getting into too much detail for the brief story, I’ve […]

Read the full article →

How to Respond to “Why should I buy from you?”

"The Art of Sales" Podcast

When many people hear, “Why should I buy from you?”, they reply with THEIR reasons. Which are probably not the same as the questioners. The most effective way to answer, is with a question. In this episode you will find out what that question is, and how you can use it (and its variations) so […]

Read the full article →