If someone in a conversation dropped this on you, how would you react? "So, anyway, I'm only sharing this with a couple of people, but my aunt in...
Listen for Their “Lean In” Statements to Learn EXACTLY What they Want
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How to Get Your Competitors to Say You Are the Better Choice
In a previous post I discussed what to avoid when talking about the competition. In this one I cover how to get your competition to admit YOU are...
What to Avoid When Talking About the Competition, and What TO Do
A couple of TV networks wouldn't air a new Bud Light commercial because it allegedly dis-paraged Miller Lite. This came after the same networks...
Here’s the Best Time To Prepare for Your Follow-Up Call
I recently did a training workshop for the sales pros at Ivy Garth Seeds. They sell flower and vegetable seeds to nurseries, Â greenhouses, and other...
What You Can Model From the Comcast Cancel Call
Last week I posted the now mega-viral Comcast cancellation call and asked for your thoughts. Thanks to those who replied. There were many excellent,...
The Comcast Cancel Call: Your Thoughts?
The now infamous Comcast cancellation call has gone mega-viral. People are outraged. Comcast has apologized. I've received many messages about my...
Haters of Soccer, and Sales
A bigger sport in the US than soccer is listening to the debate between soccer fans and non-soccer fans. It can get quite heated. Like political...
How to Sell to LeBron James
A huge sales process will be taking place soon. Several organizations will be going after the same target. The one who gets the sale will actually...
How to “Connect Instantly and Transform it Into Sales”
Here's an email I received a couple of weeks ago. No kidding. (I'm withholding the name to save embarrassment.) Hi Art, How do I reach out to CEO's,...