I don’t care what anyone says: There are dumb questions.

My next several posts this week will give examples of dumb questions and I’ll make some sales lessons points. Also, please add your own comments or examples of dumb questions.

I called up my favorite local pizza joint to get my regular two-slice-and-a-drink lunch special. The guy asked, "What would you like to drink with that?"

"Coke," I answered.

When I arrived and gave the same guy my name at the counter, he took my money and again asked, "What would you like to drink with that?"

Letting it pass as a simple oversight, I again told him I wanted Coke. He retrieved the slices, and asked me–you guessed it–"What would you like to drink with that?"

Busting out into laughter, and looking for the camera, I said, "I still want Coke."

SALES POINT
This is simple, but obviously not always followed: LISTEN to the answers. Sometimes we’re so concerned about what we’ll say or do next we ask a question and don’t pay attention to the answer. Dangerous, to be sure.