Avoid the Annoying Nicknames, OK, Dude?

At the grocery deli counter, the guy greeted me with, “What can I help you with pal?” After pointing out the cheese I wanted: “This one bud?” He showed me a sample: “OK, chief?” Then, “What else boss?” He handed it to me: “There you go my friend.” As I left he said:...

He Can’t Possibly Think THIS is Selling

While technology has helped us become smarter in many ways, it also allows people to do dumb things in many ways. For example, salespeople sending out non-targeted messages, or just plain old ill-conceived emails and voice mails. Here is an email I actually received....

Sell at Your Full Price, Avoid Giving Away Profits

I ran into a local Chinese restaurant at lunchtime to get a takeout order from the lunch menu.I asked if soup came with the order.The woman at the counter told me that they did not have soup to go with the lunch specials, just for dining in.I really wanted some hot...