One of the most worthless things to say at the beginning of a call to a prospect or customer is “I’m just checking in with you.” (The “Probation Officer” call.) Or, another variation is the “Baseball Opening,” which is “I’m calling to just touch base.”
These openings go nowhere, and actually are disrespectful of the other person’s time.
In this new episode of The Art of Sales Podcast, you will see what you can say in order to deliver value, pique curiosity, and not be viewed as a typical salesperson. You’ll get three methods by which you can create your unlimited supply of value-added reasons for calling someone.
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